Podcast #34 - The Role of Blogs & Podcasts

Episode # 34 of Xtraordinary Living is out. Many of our listeners own their company or work for companies that need to decide whether "to blog, or not to blog" or "to podcast, or not to podcast." These are the questions we discussed with renowned small business marketing guru, John Jantsch.

In this podcast, if you are a business owner you will get hands-on practical and smart advice; if you subscribe to blogs and podcasts you will see how they come together; and if this technology hasn't become a part of your life yet, you'll learn why it could add value to your extraordinary life.

In our 34th episode, you'll hear:
-- What value blogs and podcasts provide companies and their listeners.
-- How 75% of the U.S. population now begins their search for products and services on the Internet.
-- Why businesses of all sizes need to look into adding a blog or podcast to their marketing mix.
-- How producing podcast episodes can open doors you may not have had the chance to otherwise go through.
-- Five practical ways to get started writing your own blog
-- and more.

When the editor-at-large of Inc. magazine, Bo Burlingham, says, "John's blog Duct Tape Marketing is living proof that John's ideas work, and that his book Duct Tape Marketing should be required reading for anyone who is building a business. I think we can safely say - John is an extraordinary marketing advisor!" Links to all of his information, blog, podcast and book can be found at his website Duct Tape Marketing.

After you listen to the podcast post your thoughts below. In addition, you can leave your feedback by phone. Simply call 1-800-609-9006 x3144 and record your comments and tell me what you think.

This episode is approximately 24 minutes long. To listen to it, click on the play button below:


Instead of listening to the podcast here, you may want to consider subscribing directly using your preferred podcasting tool (see below.) The benefit to you in doing this is that it frees you from being tethered to your computer. You now have the freedom to listen to it WHEN & WHERE you want to.

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